KarmaMerce

About KarmaMerce

Building smart commerce tools for modern merchants.

Jeffrey de Jong

Hi, I'm Jeffrey

I'm a machine learning engineer with years of experience implementing AI solutions across finance, e-commerce, and energy industries. After building sophisticated ML systems for large enterprises, I noticed a recurring problem: small and medium-sized merchants were losing ground to competitors with better technology.

That's why I built KarmaMerce.

My Mission

I believe small businesses shouldn't be at a disadvantage when competing against larger players with sophisticated pricing algorithms and market intelligence. KarmaMerce makes enterprise-grade AI and machine learning accessible to e-commerce merchants of all sizes.

Why I Built This

I spent years building AI systems that process millions of data points, optimize complex pricing strategies, and deliver real-time insights at scale. But I kept seeing the same pattern: merchants manually checking competitor prices in spreadsheets, guessing at pricing strategies, and leaving money on the table.

The existing tools were either too expensive, too complex, or built for enterprise teams with dedicated data scientists. I wanted to change that.

So I built KarmaMerce: dynamic pricing and market intelligence tools that work out of the box, require zero technical knowledge, and cost a fraction of enterprise solutions.

My Background

I hold AWS Machine Learning Specialty and Solutions Architect certifications, and I've implemented AI systems across multiple industries. From optimizing trading algorithms in finance to building predictive models for energy systems, I've seen what works at scale.

Now I'm bringing that same level of sophistication to Shopify and WooCommerce merchants who just want to stay competitive without becoming data scientists.

What I Believe

  • Technology should be accessible. Powerful AI shouldn't require a data science degree or enterprise budget.
  • Small businesses deserve better tools. The same intelligence that Fortune 500 companies use should work for you too.
  • Pricing shouldn't be guesswork. Data-driven decisions lead to better margins and more sustainable businesses.
  • Merchants should compete on value, not just price. Smart pricing protects your margins while staying competitive.

Based in Amsterdam, Built for the World

I'm headquartered in Amsterdam, Netherlands, but I build tools for merchants everywhere. My international perspective and cross-industry experience means I understand the challenges facing modern e-commerce businesses, whether you're selling in Europe, North America, or anywhere else.

Let's Talk About Your Pricing Strategy

I'm building tools that give every merchant access to the same technology that enterprise companies spend millions developing. Let's discuss your pricing challenges and how I can help.

Schedule a Call